The Advantage of Outdoor LED Signs Over Regular Static Billboards and Signs

Advancements in LED technology take the idea of illumination to a whole other level. LED sign products use diodes that shine brightly. They work by using special controls to time these lights, thus allowing for billboards and displays that can dynamically change their content. This enables establishments to display more than just regular type of billboard static signs. Using this technology, businesses, advertisers, and other groups can show any moving images, as well as text within transitions from an announcement to other form of advertisements, and many more.

Billboards and Signs

There are seven advantages of an outdoor type LED signage:

  1. Flexibility. The static signs may wear out and also with those digital content. Thus, you can create always a new content for your digital signs. The messages could be changed right away according to the time of the day. Outdoor LED signs may offers a real-time kind of advertising as well as information.  You could also make use the space so effectively, as well as showing different messages in just one screen.
  2. High Impact. Moving full color graphics and videos provide LED signage as an ultimate power for grabbing an attention of some. It builds a brand visibility, then create a more awareness as well as an influence to customers’ decisions.
  3. Reduce Cost. An outdoor type LED sign can be much expensive than those of the static sign. Hence, in due time, it may save money for your business in a long run. Changing those messages from the screen will not involve such a large additional cost. And no need for you to reprint and might throw out those old materials. This saves you from shipping, printing, processing and labor costs, etc.
  4. Dynamic and a Better Targeting. The static signs may blend to the background, especially after the viewers can see it for how many times. LED signs will allow any users to customize their messages as well as give their viewers a perfect new experience at all times. You can directly tailored messages to your target client to make sure that this will accurately promotes good services and will addresses the customers’ wants.
  5. Durability. The LED signage were resistant to any form of liquid and heat because it’s made up of a materials which are rust-free. It may even consumes much less energy.
  6. Easy to Maintain. Purchasing the business LED signs displays coming from a reputable signage company won’t provide you comfort. You’ll get the technical support as well as an assistance that you need.
  7. Unparalleled form of Responsiveness. Through connectivity, LED signs could be more updated at real-time cost. It allows you to adapt to changing situations.  You can also test whether the messages provide you with greater results and also fine-tune them for optimum returns.

During earlier days of marketing through signage, people used outdoor lights solely to illuminate written or printed signs. This was useful at night or during weather that had limited sunlight, such as days with heavy rain. While these lights made sure people could notice the writing on the signs and, more importantly, enable them to read its content, there was not a lot more to it. Lights were simply used to show people at night that there did exist on the road a sign. There was nothing done to draw attention to it. For more details read our article

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The Benefits of Investing in a High Definition Outdoor LED Sign

High definition LED billboards provides a clear resolution to get high-quality images, full motion of animation, and also video displays. It will produce great vibrant colors, with some units reaching until 281 trillion colors. With some screens, the user may adjust the brightness with more than 30 settings in order to meet the luminance requirements in their location. And with a frame rate of 60 fps, audiences will observe no lag or jerky images despite playing fast motion HD videos. Using these LED displays is like placing TV sets on city streets; people just can’t help but watch what the boob tube has to offer. For more information read here

An outdoor LED sign is a very powerful advertising medium. Thousands of people will come across the ads on LED displays when placed along high traffic avenues and other populated locations. What’s even better with this form of advertisement is it is found by customers, rather than having another way around. Those that are needed to have the sign is to become an attention-grabbing and an effortless feat aiming for HD LED billboards.

outdoor LED sign

Why use digital signage?


  • Digital media in public venues like school LED signs reaches more customers than videos on the Internet or social media sites such as Facebook. A 2010 study by Arbitron showed that digital signs reach a lot more people – 70% said they saw a digital video display versus just 43% who had watched a video ad on Facebook. The study also showed that 52% of teenagers and adults had viewed a digital display within the past week!


  • The main reason it has gained so much attention in such a short time is because it’s cheap. Investors are making use of outdoor signage, LED screens, and touch screens in order to make customer purchases easier and at the same time cost effective. Digital signage has seen especially widespread use in countries in the UAE, not only for advertisement but also make products completely stand out and engaging the customer before the customer buys the product.


  • Another study used an anonymous kind of video analytics just to log on the number of individual who looked at both on the static and the digital signs at placed at multiple different locations. Lots of people are paying much attention to a static sign that was peaked from its first day in the area. After that, it dropped off and also remained being low in the remaining number of weeks during the study. A digital sign, however, will received consistently greater numbers of views throughout the study.


  • It is a fantastic manner to raise new awareness. Recently, another study showed that for those that saw certain digital billboard, a 55% could still recall what is an exact message being displayed on the billboard every time that they passed by. That study also found at a particular ad campaigns then found that those travelers who passed by in the billboards could still remember the specific advertisements from those campaigns up to 89% of the time. That’s some serious effectiveness!


Content creation is also not a problem with an HD outdoor LED sign. Most units come with complimentary software, which allows fast design of text messages, photo animations and more. The software may also allow immediate update of contents, as well as scheduled changes in content as defined by the user.Continue Reading……

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Taking Few Factors Into Consideration Before Buying Outdoor Led Signs

LED signs like Church LED signs are quite popular among the masses because most of the LED signs are operated by a central system and they are also compatible with all operating systems. People prefer to use wireless keyboards for easy programing purposes. These LED signs are proven to increase the effectiveness and attractiveness of your promotion or advertisement. They make it more eye-catching to generate the high customer conversion rate. If you are going to buy some outdoor LED display Sydney, some important factors should be taken into consideration that will help you to get the right LED signs for your business. Get more details here

If you are operating any type of business, you must have to send out your company’s message to the target audience. There are many ways and tools that you can use to advertise or promote your products or services, but the importance of outdoor LED signs cannot be underestimated when you are considering the different promotional methods of your company’s products or services. These days, we can see LED signs everywhere including highways, roads, and different commercial and public places, because people become more visual in present days.

Outdoor Led Signs

Today, we can see these signs on different places, including roads and highways. Currently, some corporate houses use high-definition and detailed led signs, while the usage of simple one-line sign is appreciated amongst the others. Most of the LED signs are operated by a central computer system. These sorts of signs are quite popular among the masses because they lessen the hassle of altering a sign whenever needed. Outdoor Led signs con do work perfectly with all operating systems.

Whether it is the matter of sending out a company’s message or advertising its product, the importance of outdoor led signs can’t be underestimated when it comes to considering different promotional methods of company’s products and services. For easy programming purposes, people prefer to use wireless keyboards. If you are going to buy led sign, then first taking below factors into consideration help you get the right deal.

The first thing, is to select the size of the screen on the basis of the distance that can allow the views to read and understand the content properly.

Secondly, you are advised to consider the size of the sign that can work perfectly deliver your company’s message to your intended audience. The selection of the size also depends on what you want to show on the screen. For example, if you have a plan to play a video on the screen, then its size should be adjusted accordingly.

Finally, you couldn’t ignore the importance of deciding on the resolution of the screen. To be very precise, having impeccable picture clarity, a high-definition screen most importantly includes a very good resolution. In such situation, viewers don’t have a problem to see the picture and read the content even from a large distance. In most cases, playing videos are displayed on a high-resolution screen. Everything must be put into consideration!

The above three factors are really important to consider for businesses before buying outdoor LED signs. Continue Reading here

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